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ANAND MISHRA

What skill set makes for a great modern marketer? It depends on who you ask, which is part of the problem – there isn’t always a clear consensus. 

Marketing Week’s Career & Salary Survey revealed data and analytics to be the biggest skills gap in marketing teams. More than a third (36.9%) of the over 3,000 brand-side marketers surveyed pointed to a lack of data and analytics skills within the… Read More »What skill set makes for a great modern marketer? It depends on who you ask, which is part of the problem – there isn’t always a clear consensus.